QuikrServices Acquires StayGlad to Further Scale AtHomeDiva

Expands Capacity to Handle Increasing Demand for On-Demand Beauty Services

Bangalore, September 13th, 2016Quikr, India’s No. 1 cross category classifieds business today announced the acquisition of StayGlad, a leading marketplace for beauty services. The strategic move will further strengthen the market leadership of its beauty service brand, AtHomeDiva, by enabling it to take on even more beauty services requests under its services vertical, QuikrServices.

AtHomeDiva currently offers on-demand, in-home beauty services across six cities including Bangalore, Delhi, Mumbai, Chennai, Gurgaon and Hyderabad.

Talking about the acquisition, PD Sundar, Head of QuikrServices, said, “On-demand beauty is one of our fastest growing service categories. With well more than half of our consumers coming back to us with bigger ticket sizes, the demand is clearly very strong. As a service provider we want to continue to scale to meet that demand, and also ensure that we maintain the high standards of quality we pride ourselves on. StayGlad is one of the largest and highest quality players in beauty services with a 70% customer repeat rate, which makes them a great fit for our overall vision for AtHomeDiva – we are excited to bring them on board.”

Bangalore-based StayGlad was founded in May, 2015 by IIT KGP alumni, Prateek Jain, Shashank Gupta and Kavish Desai. It offered 100+ types of services and has serviced tens of thousands of consumers over the past 3 months. In less than one year of its operations, it does hundreds of orders per day at an average value of 1400/- per transaction. The 100-member team of StayGlad including its founders and stylists will now be a part of AtHomeDiva.

“At home beauty is a large segment and a great business. Joining forces with Quikr will bring scale and give us a much larger customer base as we start servicing consumer needs under one umbrella. Together we will have strong infrastructure across cities which will further add to our leadership.” said Prateek Jain, Co-Founder, StayGlad.

StayGlad is the third in a series of beauty-services startups acquired by QuikrServices. Prior acquisitions include Salosa and ZapLuk that have helped expand AtHomeDiva’s range of beauty services and its reach across cities. All services are fulfilled by qualified beauty professionals that have undergone both quality and background checks.

About Quikr

Quikr is India’s largest and broadest classifieds platform that is used by over 30 million unique users a month. It is present in 1000 cities in India and operates several large classifieds businesses across C2C, Cars, Education, Homes, Jobs and Services. Quikr is accessible across mobile app, mobile site as well as desktop, and allows consumers as well as small businesses to sell, buy, rent and find things across its multiple categories with great ease. Quikr’s investors include Tiger Global Management, Kinnevik, Warburg Pincus, Matrix Partners India, Norwest Venture Partners, Nokia Growth Partners, Steadview Capital, Omidyar Network, and Ebay Inc. Visit www.quikr.com for more details.

About StayGlad

StayGlad is the leading, On Demand Beauty Services Marketplace in the country providing women hassle free premium salon experience at their doorstep. StayGlad is backed by Bessemer Venture Partners and Angel Investors like Mr.Anil Chopra (Former CEO Lakme Lever), Sahil Barua (Co-Founder Delhivery) and Tracxn Labs. Stayglad connects you with the best professional service providers providing Hair Styling, Facial, Spa or regular hygiene services for your skin and body. Stayglad Professionals are experienced; well trained and used only standardized branded products


Quikr is a free classifieds website meant to address regular needs of the local community. It is easy to use and helps you find, buy and post free ads for Cars, Real Estate, Furniture, Mobiles, Jobs, Services and lots more. We hope you have fun using Quikr.