Quikr launches ad campaign for new revenue stream by The Hindu Business Line
Online classifieds platform Quikr has launched a four-week ad campaign for its revenue stream targeting marketers and advertising agencies
Quikr Audience Platform (QAP) allows marketers and ad agencies to sharply target their brand messages to relevant audiences who visit Quikr, with a specific intent to buy, sell or find something across its 180 categories.
Within 12 months of opening up QAP, the company has garnered over 100 customers, including Amazon, Google, Ola, Flipkart, Mahindra, Citibank, HDFC, LIC, Honda, Kellogg’s, Eureka Forbes. The firm said QAP contributes double-digit percentage to its overall revenue.